Google not too long ago launched its Year in Search outcomes, which seize all of the knowledge and questions South Africans sought out in 2022.
Google’s Year in Search is an annual evaluation that reveals the highest trending lists and spotlights what the world searches to see, study and do. In a 12 months characterised by elevated load shedding, a conflict in Ukraine, a soccer World Cup and deaths of a quantity of excessive profile South Africans, the general public turned to Google for extra data.
For the second 12 months in a row, the highest trending search time period in South Africa associated to social grants as South Africans sought to search out out extra concerning the R350 Sassa Social Relief (SRD) grant.
Wordle, the web phrase sport that captured the world’s consideration, was the second most searched time period, adopted by local weather change.
Other high trending searches have been associated to the conflict in Ukraine, load shedding, typhoid fever and monkeypox.
When it involves the individuals South Africans searched, American rapper Jaden Smith topped the checklist, adopted in second place by his father Will Smith who was searched alongside Chris Rock following the slapping incident on the Oscars. Johnny Depp and Amber Heard occupied third and fourth locations after their protracted and public court docket case.
It was a tragic 12 months for music in South Africa, with a quantity of excessive profile deaths. Beloved rapper Riky Rick was probably the most searched loss. South Africans additionally turned to Google to search out out extra following the deaths of musicians Dj Sumbody, Takeoff and Dj Dimplez.
Big Brother Mzansi was probably the most looked for TV present or film in South Africa with the Addams Family adaptation, Wednesday, following in second place. Black Panther 2 and Wakanda Forever each function in the highest 10 trending searches for TV exhibits and flicks.
It is not any secret that South Africa is a sports activities loving nation and the 2022 Year in Search outcomes encapsulate this completely. Football occupies the highest three searches- with World Cup 2022 fixtures as the highest trending sport search, adopted by Afcon and South Africa’s girls’s soccer crew Banyana Banyana. The relaxation of the highest 10 additionally options searches for tennis (Australian Open), Rugby (Springboks v All Blacks) and cricket (South Africa v India).
Curiosity remained excessive amongst residents, with a spread of questions round local weather change, present affairs and popular culture being searched. Some of these searches included ‘what is global warming’, ‘what is drought’, ‘who is the new Black Panther’ and ‘how to check matric results online’.
Here are the trending searches in 2022:
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Top searched individuals |
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Top searched losses |
Top searched TV present/ film |
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Top searched sports activities phrases |
Top trending ‘What is’ questions |
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Top trending ‘Who is’ questions |
Top trending ‘How to’ questions |
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Top searched lyrics |
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“The annual Year in Search results are a good example of Google’s commitment to organising the world’s information and making it universally accessible and useful, in action. This year’s results show that Google is a trusted source of information when South Africans are uncertain, sad, or looking for ways to learn more or entertain themselves,” says Dr Alistair Mokoena, Country Director for Google South Africa.
