The Democratic Republic of Congo (DRC) has called on European football clubs Arsenal, Bayern Munich, and Paris Saint-Germain (PSG) to terminate their “Visit Rwanda” sponsorship agreements.
This appeal follows escalating humanitarian crises in the DRC, particularly in Goma, where Rwanda-backed M23 rebels have intensified attacks.
The M23 rebel group has escalated its offensive in the eastern Democratic Republic of Congo (DRC), resulting in significant casualties among South African peacekeepers
The United Nations reports severe human rights violations in the region, including summary executions and sexual violence.
DRC Foreign Minister Thérèse Kayikwamba Wagner addressed the clubs, questioning the morality of their partnerships with “Visit Rwanda.” She cited a U.N. report indicating the presence of approximately 4,000 Rwandan troops in the DRC. Minister Wagner emphasized the direct responsibility of the Rwandan government in the ongoing conflict, urging the clubs to reconsider their sponsorships.
The “Visit Rwanda” campaign began its sponsorship with Arsenal in 2018, with the latest deal reportedly worth more than £10 million per year. Bayern Munich signed a five-year football development and tourism promotion partnership with Rwanda in 2023, while “Visit Rwanda” has been a sponsor of PSG since 2019.
In response to the DRC’s request, the involved clubs have yet to issue public statements.
