In a surprise move, Vice President Kamala Harris made an electrifying entrance at her campaign headquarters on Monday evening, walking out to Beyoncé’s powerful anthem, Freedom.
KAMALA HARRIS AND BEYONCÉ
The announcement has sparked excitement and speculation about the support of the pop icon for Harris’ presidential bid.
A source close to Harris revealed to CNN that the campaign received swift approval from Beyoncé’s representatives to use Freedom throughout Harris’ presidential campaign.
The song, from Beyoncé’s 2016 album Lemonade, features Kendrick Lamar and has become a symbol of resilience and empowerment.
KAMALA HARRIS GETS BEYONCÉ’S APPROVAL
“Beyoncé’s approval was secured just hours before the event,” the source said.
“This shows the significant backing Harris is receiving, even if it is not a formal endorsement yet.”
The choice of Freedom is particularly poignant, according to the Los Angeles Times.
The song’s lyrics, “Freedom, Freedom / Where are you? / ‘Cause I need freedom, too / I break chains all by myself / Won’t let my freedom rot in hell,” reflect a spirit of determination and self-empowerment.
KNOWLES AND KAMALA HARRIS
Harris’ campaign embraced these themes, using the song to energise supporters as she stepped onto the stage.
While Beyoncé has not issued a formal endorsement, the gesture is seen as a significant nod of support.
This move comes shortly after President Joe Biden announced he would not seek re-election.
This left the path open for Harris and other potential candidates,.
Beyoncé’s mother, Tina Knowles, added her voice to the support for Harris.
On Sunday, Knowles took to Instagram, sharing a photo of herself with Harris and praising the Vice President’s leadership qualities.
POLITICAL ENGAGEMENTS
“New, youthful, sharp energy!” Knowles posted.
“That is the definition of a great leader. Thank you, President Biden, for your service.
Go Vice President Kamala Harris for President. Let’s go!”
Beyoncé’s history of political engagement is well-documented.
HISTORY OF ENDORSING BLUE
In 2013, she performed the National Anthem at President Barack Obama’s inauguration. This was a moment that cemented her as a vocal supporter of Democratic causes.
Four years later, Beyoncé and her husband Jay-Z headlined a high-profile concert for Hillary Clinton.
They showcased their support with blue pantsuits in a nod to Clinton’s campaign, according to Rolling Stone.
In 2020, Beyoncé publicly endorsed the Biden-Harris ticket.
She used her Instagram to encourage her followers to vote, emphasising the importance of a united front in the fight against inequality.
‘FREEDOM’
Freedom, the song featured in Harris’ campaign launch, became an anthem in the wake of George Floyd’s tragic death in 2020.
Its message of breaking free from oppression resonated deeply with many, cementing its place as a rallying cry for justice.
Kamala Harris’ campaign manager expressed enthusiasm about the song’s role in their strategy.
“Using ‘Freedom’ is a powerful statement,” the manager said. “It embodies the spirit of our campaign and the change we aim to bring.”
PRESIDENTIAL RUN
As Kamala Harris continues her presidential run, the support from Beyoncé, even in the form of a song, could play a crucial role in rallying voters.
The use of Freedom not only energises the campaign but also connects Harris’ message with a broader movement for change.
The campaign’s use of Beyoncé’s song highlights the ongoing connection between pop culture and politics.
QUEST FOR PRESIDENCY
With Beyoncé’s track now firmly associated with Harris’ presidential bid, the campaign has certainly made a bold and memorable statement.
As the campaign trail heats up, all eyes will be on how this musical endorsement influences the race.
For now, Kamala Harris and her team can bask in the glow of Beyoncé’s empowering anthem as they continue their quest for the presidency.
WHAT OTHER SONGS DO YOU THINK WOULD BE POWERFUL IN A POLITICAL CAMPAIGN?
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