Crewe and Speyside, 22 August 2022: Bentley Motors and The Macallan have as we speak revealed the ground-breaking design of The Macallan Horizon – the primary restricted version single malt whisky being created by the model collaboration.
Reflecting the sustainability core that’s on the coronary heart of the partnership along with a joint function of innovation, the prototype of The Macallan Horizon fuses conventional craftsmanship, recycled supplies and an unique horizontal design. Created following intensive joint improvement between Bentley Motors and The Macallan, the prototype encapsulates a joint ambition of constructing a sustainable future from the wealthy heritage of each manufacturers.
In homage to The Macallan’s acclaimed Six Pillars – the inspiration stones of the model that account for its distinctive single malt whiskies – The Macallan Horizon incorporates six distinctive upcycled, repurposed or ethically sourced supplies that are integral to The Macallan and Bentley Motors.
A Harmony of Six Key Sustainable Materials
The prototype vessel that has been collectively crafted is in contrast to any bottle of whisky in historical past. The distinctive design defies the standard vertical aesthetic of a whisky bottle and displays the horizontal trajectory of a automotive, pushing the boundaries and the artwork of the doable. Accordingly, the vessel sits horizontally in a purpose-build cradle, and has no standing base.
At the centre of the design is a hand-made glass bottle with a rare 180-degree twist, representing the mastery of area and time achieved by The Macallan and Bentley Motors in creating the prototype.
The vessel is then surrounded by an intricately twisted 3D construction crafted in a collection of gorgeous, sustainable supplies. The arms of the construction are crafted in:
- Recycled copper from the disused, curiously small spirit stills which had been situated inside The Macallan’s former distillery
- Aluminium recovered from the manufacturing of the Continental GT, Flying Spur and Bentayga at Bentley’s residence in Crewe, England
- Recycled wooden from each manufacturers
- The world’s lowest CO2 leather-based, locally-sourced in Scotland, and additionally used within the extremely unique Bentley Mulliner Batur grand tourer unveiled yesterday
The closing part would be the extraordinary single malt whisky being crafted for the discharge, which may also inform its personal story of recycling and sustainability.
Bentley’s Product and Lifestyle Design Manager, Chris Cooke, feedback:
“Our prototype for The Macallan Horizon is truly pioneering in both its design and use of materials. It’s a fusion of the sharply defined yet curvaceous Bentley design DNA, The Macallan’s innovation and recycled materials from both iconic British brands. The form of the design has allowed us to treat light as a material in itself, and the interplay between light and repurposed wood, aluminium and copper is extraordinary. In being both an object of beauty in itself and having such strong sustainability elements, it’s a representation of what’s coming next from our partnership.”
Jaume Ferras, Global Creative Director for The Macallan, feedback:
“Taking inspiration from the automotive business, we’re showcasing our inventive improvement of The Macallan Horizon, which is among the many most ground-breaking tasks we’ve launched into in our 200-year historical past.
“Working with Bentley Motors has impressed us to see issues in a different way. In the whisky world, every little thing is upright, similar to our stills and our bottles. When we appeared on the horizontal route pursued by Bentley Motors as a part of the automotive business, it made us think about if and how we might adapt this format for whisky, which in the end requires to be poured.
“I am incredibly proud of the revolutionary design we have created for The Macallan Horizon and the unique sustainable materials we are incorporating as part of our commitment to a better world. It simply would not be possible without the incomparable craftsmanship and creativity for which The Macallan and Bentley Motors are renowned, and is the embodiment of the uncompromised excellence pursued by The Macallan since 1824.”
The Macallan Horizon will launch in Summer 2023
Bentley Motors and The Macallan launched their international model partnership in July 2021. United by a dedication to craftsmanship, creativity, innovation and sustainability, each manufacturers have dedicated to share learnings from their respective industries whereas persevering with to pursue the uncompromised excellence for which they’re famend. The Macallan Horizon celebrates their union and their pursuit of a greater future.
Posted by Bentley Motors on Newspress
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